Friday 22 March 2019

Sports Good Market Growing Demand, Analysis by Key Players: Yonex, Adidas, Nike, Puma

Global sports goods market is expected to grow at a significant CAGR in the upcoming period as the scope and its applications are rising enormously across the globe. Sports goods are also termed as sports equipment’s that are necessary to wear while playing or exercise for protection against injuries.
The factors that are playing a major role in the growth of sports goods market are rising awareness among populace regarding healthy lifestyle and increasing demand for lightweight sports goods. However, the high cost of equipment’s and the popularity of online/video games are the factors that may restrain overall market growth in the years to come. Sports goods market is segmented based on type, price, distribution channel, and region.

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Types such as fitness sports equipment’s, outdoor sports equipment’s, indoor sports equipment’s, and others could classify Sports Goods Market. Outdoor sports equipment’s may account for the substantial market share of Sports Goods and is estimated to continue its dominance in the years to come. Price into high price, low price, and medium price could classify sports goods market.
Distribution channel into online retailing stores, exclusive stores, sports equipment stores, and others classify sports goods market. Sports equipment stores may account for the significant market share of sports goods and are estimated to lead the overall market in the years to come. The reason behind the overall market growth could be the availability of popular brands and great discounts on the goods.
Sports goods market is segmented geographically into Americas (North America, South America), Europe (Eastern Europe, Western Europe), Asia Pacific (India, China, Japan, New Zealand, and Australia), Middle East (UAE, Saudi, and Qatar) and Africa (South Africa).

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Globally, North America may account for the significant market share of sports goods and is estimated to lead the overall market in the years to come. The reason behind the overall market growth could be rising consciousness among the populace regarding health, increasing problems related to the obesity and heart, and growing number of people taking part in sports activities. The United States is a major consumer of sports goods in this region.
Europe and the Asia Pacific are also estimated to have a positive influence on the future growth. Europe is the second largest region with significant market share. However, Asia Pacific is estimated to grow at the highest CAGR in the forecast period. The key players of sports goods market are Yonex Co., Ltd., Amer Sports, Jarden Corporation, Adidas AG, Nike Inc., Callaway Golf Company, Nike Inc., Puma SE, Mizuno Corporation, Cabela’s Incorporated, and Globeride, Inc. These players are concentrating on inorganic growth to sustain themselves amidst fierce competition.

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